The all-new Audi A5

The all-new Audi A5

The Audi A5 combines timeless elegance with state-of-the-art technology. As part of BBH's latest campaign, photographer Benedict Redgrove captured the car beneath an commanding installation of light bulbs; passing the spotlight over to INK, we carefully incorporated the as-yet-unbuilt A5 Sportback in CGI and retouched each of the 4,536 light bulbs by hand to perfect that 'Vorsprung durch Technik' polish.