The Silverstone Chase
Silverstone launched an exciting new track. Santander UK and Sidhu & Simon Communications wanted us to explore it. To meet this challenge and emphasise the racing experience, we gave audiences the perspective of a Formula 1 driver.
Combining live-action footage with intricate CGI we capture intense demnds of the new track with Formula narration from 1 World Champion drivers Jenson Button and Lewis Hamilton, reminding you exactly why Silverstone is the home of the Santander British Grand Prix.
The Opus+ is the latest intelligent addition to the Acoustiguide family of multimedia guides, housing more than 500 hours of multilingual audio, multimedia content and images within an elegant black and white form. So when it came to represent this sleek and ergonomic object in CGI we kept it simple - technically accurate 3D modelling from real-life with a clean and crisp grade and retouch.