NIO ET7 Launch

CGI

Are you ready for tomorrow? Kicking off the year with the outright spectacular NIO Day 2021, the Shanghai based EV manufacturer unveiled their most uncompromising vehicle to date; the ET7, at The Wuliangye Chengdu Performing Arts Centre.

Amidst the headline stealing 1000km range of their next-gen flagship vehicle, our full CGI campaign imagery dominated the event; a celebration of the brand, the vehicle and its users, with the venue being voted for and chosen by the NIO community.

NIO ET7 Launch

​NIO DAY 2021, Wuliangye Chengdu, China ​

Maserati MC20 Launch

Retouching, Photography

Teaming up with Maserati to create the launch images for the global reveal of the Maserati MC20 super sports car. Working in collaboration with Soursop and the stunning photography of Amos Fricke, we have produced this striking set of images for the new Maserati MC20, celebrating the first of its kind. Combining F1 engine technology with a light body, the Maserati MC20 is crafted for out-of-this-world excitement and a driving experience like no other. We captured this otherworldliness that the MC20 creates in 4 different landscapes for the car to exist within, allowing the car itself to stand out amongst this ethereal backdrop. This contrast emphasises the ergonomic and sculpted design of the car was brought to life by the INK retouch team.