INEOS Grenadier

From sheep to flamingos - The INEOS Grenadier’s got your BAHHHH-ck. For INEOS’s Us vs Them campaign, the creative challenge was to playfully show the Grenadier’s uncompromising utility. The result: bold stills that highlight the vehicle’s raw capability with a mischievous taunting of the 'green oval'.

Every image was crafted to preserve and enhance reality, sans CGI. With Benedict Redgrove behind the lense, Wonderhood Studios shaping the story, and INK retouching in post, the Grenadier's raw, playful and authentic persona shines through.