Gen Phoenix
From lifecycle to lifestyle, the world of luxury just got a green makeover. Combining bespoke photography and CG motion design, we reimagined a tactile journey through the state-of-the-art manufacturing facility of the newly rebranded Gen Phoenix, from recycled leather to the finest next-generation luxury goods. The result? A tactile animated world built up of supple and strong CG fibres that showcase how sustainable high-end lifestyle can be made tangible.
![](https://www.weareink.co.uk/uploads/_listing_image/22734/2424_ELEATHER_VISUALS_SELECTS_DSC8823_Rev_B.webp?v=1695211384)
From lifecycle to lifestyle, the world of luxury just got a green makeover.
![](https://www.weareink.co.uk/uploads/_listing_image/22752/2424_ELEATHER_VISUALS_SELECTS__DSC8838_Rev_B.webp?v=1695211384)
![](https://www.weareink.co.uk/uploads/_listing_image/22757/2424_ELEATHER_VISUALS_SELECTS_DSC8669.webp?v=1695211384)
![](https://www.weareink.co.uk/uploads/_listing_image/22753/2424_ELEATHER_VISUALS_SELECTS_1194294_Rev_B.webp?v=1695211384)
![](https://www.weareink.co.uk/uploads/_listing_image/22755/2424_ELEATHER_VISUALS_SELECTS_1194514_Rev_B.webp?v=1695211384)