JetBlue

Created to launch JetBlue’s new domestic first-class experience, BlueFirst brings a fresh, playful perspective to premium travel. We created a CGI launch film and series of stills that showcase the cabin and its features, from custom seating and seatback technology to curated dining and onboard amenities.

Working alongside JetBlue and Acumen Design Associates, we developed the imagery to reflect the personality of the BlueFirst experience, balancing the elevated feel of a premium cabin with JetBlue’s distinctive sense of fun. Through considered composition, lighting and camera movement, the work brings the cabin and its details to life, creating a visual language that makes each feature feel engaging and tactile.